GentingBet and Play’n GO Enter Strategic Agreement

The online casino brand of land-based gaming giant, Genting, has announced an expansion of its iGaming offering after aligning with Play’n GO.

The agreement states that the gaming content supplier will provide its portfolio of titles to the organization’s UK-focused entity, with the option of a further roll out in Spain during the fourth quarter of the year.

The supplier stresses that the agreement means the firm can continue with its expansion into the United Kingdom market, as well as representing another landmark in what has been as an “extremely successful year.”

Brand officials say that they are delighted to be a part of Genting’s offering and are looking forward to the future with them.

Johan Törnqvist, Play’n GO CEO, said of the latest agreement: “Genting is well-known for the high quality of entertainment it brings to its players around the world. Our library of award-winning content represents that quality, and we’re delighted for it to be a part of their offering. We are excited to be working with them and look forward to the future.”

Under the of the agreement GentingBet will now offer a selection of Play’n GO content, including titles such as Legacy of Egypt, Viking Runecraft and Sabaton, as well as a whole host of other popular games.

In a media release it is said that the agreement fits in line with their strategy of strengthening their European presence, following the opening of the new interactive headquarters in Malta earlier this year.

GentingBet representatives say that the Swedish-based team are the key players in the industry and that partnering with them brings the company closer to their vision of providing the best range of slot games to their customers.

Jeremy Taylor, managing director of GentingBet, believes the addition of the Swedish supplier to their portfolio will further their mission to offer the best slot content: “Play’n GO are key players within the casino industry, and partnering with them to offer their content brings us closer to our vision of providing the best range of slot games to our customers online and land-based with due course.

“They also us at a very exciting time with our new mobile-first website covering sports and casino launching in August under the one GentingBet brand.”

About:

Play’n GO is based out of Sweden, holding licenses in Italy, United Kingdom, Malta, Denmark, Belgium, Gibraltar and Alderney. They’ve been in the iGaming industry basically from the beginning and they know the ins and outs of the business.

It previously mostly developed Flash-based games but has developed an HTML5 series as well. HTML5 allows the games to run flawlessly on mobile devices such as tablets and smartphones.

Aside from slot games, it also offers online video poker games. However, there are not a lot of poker games you can choose from, but the ones that are there are impeccable and high-quality.

Their offering also includes straightforward table games, all beautifully designed and well greatly executed, with a bit wider selection of games which include Beat Me, Blackjack, Casino Hold’em and more.

Source:

“Play’n Go ‘delighted’ with GentingBet agreement’, casinobeats.com, August 15, 2019.