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Aspire Global Appoints Jesper Kärrbrink as New Chairman of Pariplay
March 5, 2020 Alex Hoffmann
Provider of online casino platforms and solutions, Aspire Global, has announced the appointment of Jesper Kärrbrink as chairman of Pariplay, a dynamic company that specializes in developing cutting-edge technologies for operators.
The newly appointed chairman brings extensive 25 year experience from the iGaming industry and game building, having worked as CEO of Mr Green Ltd and Svenska Spel in the past.
Pariplay was acquired by Aspire Global in October 2019 for $14.5 million in cash.
Realizing Full Potential
As stated in the official press release, Jesper Kärrbrink decided to become the creative director of Green Jade Games after leaving Mr Green last Spring. The chairman moved back to Sweden when the British gaming group and #1 sportsbook William Hill acquired Malta-based online gambling firm for $315 million. Tsachi Maimon, chief executive of Aspire commented the latest team expansion with the following words:
“Jesper Kärrbrink brings extensive experience from the iGaming industry and game development in particular, including deep knowledge about especially the European iGaming market. We have high expectations for Pariplay as an important addition to our B2B-business and as Chairman Jesper Kärrbrink will contribute to the refining of Pariplay’s strategy and in realizing the full potential of our acquisition.”
The company’s purchase agreement with Pariplay has allowed it to gain another important part of the value chain in the iGaming industry, broadening the portfolio and providing new channels for distribution. Another key point is the iGaming certificate for the latest exclusive operator to integrate digital content from Pariplay.
In relation to the inclusion of software solutions, 888casino broadened its expansive catalog with select titles such as Treasure Temple, The Good, The Bad & The Wild, Bubble Hits, Jonny Ventura and the Eye of Ra, Phoenix Gold, Pot O’ Gold and recently launched Bloodshot: Rising Spirit action slot game.
“Pariplay is an exciting company with a strong position in a time of transition for the iGaming industry. I look forward to ing the management of Pariplay in strengthening the offering to operators in of innovation and competitive strength”, concluded Jesper Kärrbrink.
Dedication to Partner Growth
Among the hottest commercial deals at Pariplay is also the recently signed agreement with Stakelogic from February 19th. This arrangement will take the studio’s games to new heights by delivering them to more regulated markets. Reaching a wider network of operators and players is also one of the key strategic goals for both companies, which are based on building values for clients through a range of products and tailored solutions.
Last year in November, another content provider of multi-products for the iGaming industry, Skywind Group, entered into the agreement with Pariplay, launching not only games, but engagement tools and unique bonus coins for daily and in-game tournaments.
Source:
“Aspire Global Has Appointed Jesper Kärrbrink as Chairman of Pariplay”, aspireglobal.com, March 3, 2020.
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Congratulations to the new CEO, it is obvious that the company has hired a well-educated individual with strong background and years of experience – two most important key factors for business in this industry.