April 29, 2025 Marija D
Hard Rock Digital and Playtech have introduced a groundbreaking addition to New Jersey’s online casino scene with the launch of the first-ever live trivia game show on the Hard Rock Bet platform. This innovative feature positions Hard Rock Bet as the state’s pioneering operator to offer a real-time quiz experience in collaboration with the British gaming technology provider.
Since forming a strategic alliance in 2024, Playtech has supplied Hard Rock Bet with a diverse range of content, including slots, live dealer tables, and card games. Building on that foundation, the companies have now unveiled the “Live Trivia Game Show,” which invites players to engage in scheduled quizzes hosted by professional presenters. Participants answer questions live and compete for a range of prizes during these sessions.
The new experience, streamed directly via Playtech’s advanced broadcasting platform, allows significant customization in of branding, themes, and language options. Operators can further personalize the game by tailoring prize structures, offering individual or shared rewards such as Golden Chips and Free Spins to winners.
Jonathan Doubilet, VP of US Business Operations at Playtech, shared his enthusiasm for the lafunch, stating: “Our partnership with Hard Rock Digital has been built around a unified vision to drive innovation and deliver exceptional customer experiences. We are proud to celebrate this milestone with the launch of our Live Trivia Game Show on the Hard Rock Bet platform, bringing a new level of entertainment to their players.”
Hard Rock Bet’s Senior Vice President of Casino, Grant Williams, expressed the company’s excitement about the milestone. He commented: “We’re thrilled to be the first in New Jersey to offer Playtech’s Live Trivia Game Show, and continue to elevate the player experience with cutting-edge, innovative content. This exclusive experience will truly stand out in the market and uniquely engage players with our top-rated platform by testing their knowledge, competing for rewards, and enjoying interactive, real-time entertainment like never before.”
New Jersey’s online casino environment is one of the most mature in the United States, with over 30 licensed operators competing for players. Launching a unique offering like the Live Trivia Game Show could give Hard Rock Bet a distinct edge within this competitive landscape.
The launch of this trivia-based gaming experience marks another significant moment in the evolving relationship between Playtech and Hard Rock Digital. Their collaboration extends beyond trivia, with Playtech already contributing a robust library of content across various casino verticals for Hard Rock Bet s.
This announcement also coincides with leadership changes at Playtech. John Gleasure, an industry veteran with more than 30 years in digital sports media and gaming, has been appointed Non-Executive Director and Chairman Elect. Gleasure is set to replace outgoing Chairman Brian Mattingley following Playtech’s Annual General Meeting scheduled for May 2025.
Moreover, Hard Rock Digital’s broader brand strategy has recently expanded through new ambassador partnerships. Earlier in April, the company announced NASCAR legend Dale Earnhardt Jr. as a brand ambassador to promote Hard Rock Bet and its social casino offerings. Earnhardt s soccer icon Lionel Messi in representing the brand, further enhancing Hard Rock’s visibility in both gaming and sports entertainment sectors.
With the launch of New Jersey’s first live-dedicated trivia experience, Hard Rock Bet and Playtech are not only innovating but also reshaping expectations for interactive online casino content.
Source:
Hard Rock Digital and Playtech Launch New Jersey’s First Live-Dedicated Trivia Experience, playtech.com, April 28, 2025.