Pariplay Launches Titles on Betfred

Pariplay, one of the leading game suppliers in the iGaming industry, has signed a partnership agreement with Betfred, one of the leading operators in the United Kingdom. The partnership sees the developer’s titles go live with the operator’s network.

The provider’s titles are already live on Betfred’s games tab and the partnership will allow both companies to improve its foothold in the UK market.

The partnership will also see more games going live in the coming weeks. Pariplay has an extensive portfolio with more than 100 top-performing and entertaining slot titles, including Wild Fortunes.

Extending Reach

Representatives from Pariplay, which recently saw its content go live on Spinomenal, say that the market in the United Kingdom is a very important one and that they are happy about extending their reach with Betfred.

Christine Lewis, Chief Commercial Officer at Pariplay, said: “The UK market remains a very important one for us and we are very pleased to have extended our reach there by teaming up with Betfred.

“The games we have selected to kick off our relationship are proven performers and I’m confident they and the others we have in our portfolio will go down well with their players.”

Officials from Betfred, which recently went live in Iowa and Colorado, say that the developer’s titles will be a great addition to their offering and that they are looking forward to working with them. They are excited about the potential of this partnership.

Andy Horne, Head of eGaming at Betfred, added: “Pariplay’s slots are a great addition to our portfolio and we’re looking forward to making them available to our Games customers. We have an evolving cooperation with Pariplay and are excited about the opportunities it is set to bring in the near future.”

More About the Provider

Founded in 2010, the Pariplay team has over 70 gaming experts with offices in Israel, Bulgaria, Isle of Man and India, all working in a dynamic and competitive environment. Its team makes sure that the company stays a leading provider of Internet Gaming Systems, offering state-of-the-art, in-house developed gaming platforms and Internet games as well as integrated third-party games from leading industry companies.

The provider holds licenses and is regulated by the Gibraltar Gambling Commission, Malta Gaming Authority (MGA), the United Kingdom Gambling Commission and the Connecticut State Government’s Gaming Division. The gaming systems that come from the brand, as well as RNG and all games, are certified and tested by the leading testing labs and meet the highest industry standards for online gaming testing and certification.

Source:

“Pariplay games live with Betfred”, pariplayltd.com, March 23, 2021.