August 12, 2024 Marija D
California, has introduced a new offering to its patrons by leveraging the services of a pari-mutuel social betting system. This move is part of the casino’s ongoing efforts to enhance its gaming experience and expand its offerings in the competitive casino industry.
The latest addition to Soboba Casino Resort’s suite of offerings is Soboba Sports, a free-to-play (F2P) sports wagering product. Soboba Sports is powered by Sparket’s Social Betwork software, a customizable business-to-business (B2B) platform that facilitates both F2P and pay-to-play betting. The new platform is designed to offer a unique and engaging betting experience for the casino’s patrons, allowing them to place virtual coin-based wagers on a variety of sporting events.
Soboba Sports is now available to players through the casino’s recently launched Soboba App. The app serves as a convenient platform for players to access the new sports wagering product, making it easier for them to participate in virtual betting. The integration of Soboba Sports into the app is a strategic move by the casino to provide a seamless and -friendly experience for its customers.
One of the key features of Soboba Sports is its integration with the casino’s rewards program. of Soboba’s reward program can immediately redeem benefits while using Soboba Sports. This feature not only enhances the appeal of the new wagering product but also adds value to the casino’s loyalty program, encouraging more players to engage with the casino’s offerings.
Soboba Casino Resort is already well-known for its extensive retail operations, and the addition of Soboba Sports further bolsters its reputation as a comprehensive entertainment destination. The casino floor at Soboba Casino Resort boasts over 2,000 slot machines and 35 table games, providing a wide range of gaming options for its patrons. Additionally, the resort features 200 guest rooms and suites, as well as a golf course, making it a popular choice for both gaming enthusiasts and leisure travelers.
The success of Soboba Sports is largely attributed to the technology Sparket provides. Sparket’s Social Betwork software is a proprietary pool wagering system that has been integrated into the Soboba Sports platform. Sparket is a growing name in the B2B gaming sector, offering customizable solutions for both free-to-play and pay-to-play betting. The company’s partnership with Soboba Casino Resort is part of its broader strategy to expand its footprint in the gaming industry.
Sparket has been gaining traction in the gaming industry, with a portfolio of partners that includes prominent names such as WagerWire, Xpoint, BetBook, and the Indian Gaming Association. In December, the company secured a strategic investment from Metta Sandiford-Artest, also known as Metta World Peace, through his holdings company, Artest Management Group. This investment has provided Sparket with additional capital to further develop its platform and expand its market presence.
In addition to its partnership with Soboba Casino Resort, Sparket has also integrated its services into Station Casinos across Nevada. This expansion into the Nevada market is a significant milestone for Sparket, as it continues to establish itself as a leading provider of social betting technology in the gaming industry.
Source:
”Soboba Casino launches F2P sports betting product powered by Sparket”, sbcamericas.com, August 09, 2024.